Infertility coach calls on Boots to 'respond more sensitively' to grieving mums

For many of us, marketing emails can be a pain, but are occasionally helpful, if they contain a discount code or sale offer.

But we simply unsubscribe and move on with our day if we no longer want to read them.

For some women, these emails can become a source of pain, if they reference a tricky subject they're currently struggling with.