Indigenous Label Clothing The Gaps Has Called Out The Problematic Obsession With ‘Naarmcore’

First Nations clothing label Clothing The Gaps has shared its thoughts on the TikTok fashion term ‘Naarmcore’ and how it’s disrespectful to Indigenous people and culture. The newsletter published on Tuesday was titled “Naarmcore? Here’s why we’re putting it in the bin”. ‘Naarmcore’ is a term popularised on Tiktok and it’s used to describe a particular fashion aesthetic most commonly seen on the streets of Melbourne. Think baggy pants, dangly earrings, big puffers — ugly-on-purpose outfits. According to Hazel Lee of Fashion Journal

best gorpcore dripk

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Tariq Junaid Ismat in a recent video

@literallykatebush have “naarm” in your bio but remember to actually show up for us #fyp #foryoupage #fypage #naarmcore #naarm ♬ original sound – tariq junaid ismat

@kayla_moana Sincerely, a non-Aboriginal woman from country outside of Naarm, hoping this trend stops before it happens in the rest of our country #naarmcore #naarm @tariq junaid ismat ♬ original sound – tariq junaid ismat

now what in the captain cook is “naarmcore”

— rachel (@choofpoof) June 20, 2022

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