India’s media and entertainment industry is undergoing a major shift as digital media expands rapidly while traditional television loses ground, creating new opportunities for technology and visual-effects companies.
Digital media revenue crossed the Rs 1 lakh crore mark to reach approximately Rs 1.11 lakh crore in CY25. ICICI Securities expects it to grow at a compound annual rate of 14% to Rs 1.64 lakh crore by CY28.