VAXHOLM, Sweden — The solution is simple, according to Karl Fagerström.
Now retired, the Swedish researcher and inventor has dedicated his life to smoking cessation therapies and strategies. In 2000 he founded Niconovum, a pharmaceutical company that created the first tobacco-free nicotine pouches, sourcing nicotine the same way as for patches or gum.
The rationale? To create a better way to stop smoking.