Since Elon Musk acquired Twitter last October the platform has experienced an endless stream of issues, from the removal of blue ticks, drastic staffing issues and stripping of moderation staff. Meta clearly sees an opportunity and plans to introduce a Twitter alternative on Instagram, which looks promising.
Meta confirmed in April that it is "exploring a standalone decentralized social network for sharing text updates. We believe there’s an opportunity for a separate space where creators and public figures can share timely updates about their interests." Though it wasn’t called out specifically, Meta is clearly taking aim at Twitter.
