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Sports Illustrated
Sports Illustrated
Sport
Brigid Kennedy

Iconic Philly Landmark Gets Jalen Hurts-Themed Makeover Ahead of Super Bowl Parade

Jalen Hurts ED Philly Super Bowl Jordan Brand Eagles
Philadelphia Eagles quarterback Jalen Hurts on Feb 9, 2025. | Geoff Burke-Imagn Images

The City of Brotherly Love is in for an aptly scheduled Valentine's Day Super Bowl celebration on Friday, as the Philadelphia Eagles return to parade through the city's green-and-white streets, Lombardi Trophy in tow.

And in honor of the impending procession, it would appear Jordan Brand has transformed an iconic Philadelphia landmark to celebrate none other than the Super Bowl LIX MVP.

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