Iceland and The Food Warehouse are helping struggling families plan for Christmas a little bit early by announcing a new scheme for its Bonus Card holders.
The frozen foods supermarket has launched the Christmas Bonus Card savings in a bid to help cash-strapped families who are struggling to stick to a budget this year.
Shoppers who save £100 or more to their Bonus Card between now and August 31 will be able to receive a £15 bonus from Iceland on November 24 - perfectly in time for the Christmas shop.
The extra bonus can then be spent in-store at Iceland and The Food Warehouse, or online through an order via the Iceland app up until the day before Christmas Eve, Friday, December 23.
The offer will be available to all existing loyalty card holders and new members who choose to sign up and take part.
It comes as shoppers are beginning to think about Christmas a bit more in advance compared to previous years due to the rising cost of living.
Google data shows that, over the past five years, the month that Brits have started to think about saving for Christmas gets earlier and earlier, reports Wales Online.
Managing Director Richard Walker said: "We’re aware that shoppers might be in different frames of mind right now – with some starting to think about Christmas while others are just trying to get from one week to the next."
He added: "We want to be there for everyone.”
Iceland Bonus Card holders are currently able to receive an extra £1 for every £20 that they spend. So, if a customer were to save this £100 before August 31, they could actually come away £20 better off.
Richard Walker added: “We hope to help all shoppers feel that bit more in control in the run up to December – and that the bonuses along the way will be a welcome boost, both to our shoppers’ savings pots and their excitement for Christmas.”
To find out more about Iceland’s Christmas Bonus Card Savings, click here: https://www.iceland.co.uk/bonus-card.
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