Supermarket Iceland offers interest-free loans of money to spend in its stores for families struggling over school holiday periods.
The Iceland Food Club is run in partnership with ethical loans company Fair For You. Those who sign up can get pre-loaded cards with between £25 to £75 of interest-free credit, which can be spent in Iceland and Food Warehouse stores and is paid back at a rate of £10 per week.
"This loan is for those who can’t get credit anywhere else, who just need that extra bit of money to smooth over the holiday period,” Simon Dukes, CEO of Fair For You, told Grocery Gazette.