Iceland is set to become the first major high street supermarket to offer discounts in store depending upon the age of a person. Qualifying shoppers could save 10 percent off whatever they spend.
If you are under 25 (or look it) you'll be used to showing ID at a supermarket but as high street retailer Iceland gets set to launch a new discount for shoppers at the other end of the age scale, those aged over 60 should get ready to be asked the same question.
The discount will be in place on Tuesdays only, according to the Mirror. And you must be over 60 to qualify.
