LONDON—IBC says exhibit square footage for its 2023 show, Sept. 15-18 at the RAI Amsterdam, has already passed the 40,000 square metres mark in terms of exhibition space, up from the final figure of 37,000 (sqm) for the 2022 event, which was the first in-person IBC Show in three years.
Since the beginning of May, more than 80 exhibiting companies have signed contracts with IBC, bringing the current total booking stands at this year’s show to over 1,000, including 100-plus new exhibitors. This surge comes just as the new IBC Exhibitor Steering Group has become active, setting out to provide "guidance, expertise, and strategic direction" on exhibitor-related activities and initiatives throughout the show process, IBC organizers said.
