Get all your news in one place.
100's of premium titles.
One app.
Start reading
Marie Claire
Marie Claire
Lifestyle
Denise Primbet

I wore a neuroscience perfume for a month, and everyone around told me I smelled "confident"

An image showing the Power Self perfume by Initio.

It's not exactly a secret that fragrances have a unique ability to affect our emotions, and as a beauty editor, I've experienced this time and time again. Whether it’s a spritz of an aquatic, citrusy blend that instantly lifts my mood and transports me to the French Riviera or a cosy, musky scent that cocoons me — one way or another, each perfume I own has the power to influence my mood for the entire day.

Yet, as far as emotion-igniting scents go, there's one particular perfume I recently discovered that stands out from the crowd (even out of my vast collection of over a hundred different perfumes). Enter Initio Power Self extrait de parfum, the fourth addition to the brand’s Hedonist lineup.

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.