When Lightcraft unveiled Jetset a couple of years ago, the pitch was all about making virtual production easier. Spark Story, announced at SIGGRAPH 2026, feels like the next logical step. Instead of helping filmmakers once they're ready to shoot, it's designed for everything that happens before that.
After seeing the platform in action, the biggest takeaway is that Spark Story isn't trying to replace Blender or Unreal Engine, nor is it another AI filmmaking tool looking to fit in; rather, it's built around the screenplay.
