Sometimes, you learn the hard way that the seven-step skincare routine that works wonders for the skin type of your favourite influencer on #BeautyTok can wreak havoc on your skin barrier. As a beauty writer, I’ve learnt to cut out the noise and tailor my routine to my skin’s specific needs. But the latest skincare trend, skin zoning, has reminded me that not all parts of my own face are created equal, either.
It seems obvious, but it’s often overlooked: your face is a beautifully complex map, with different areas requiring different care. In other words, your oily T-zone doesn't require the same TLC as your dry cheeks. The same goes for areas of pigmentation and signs of ageing. Skin zoning is the more intuitive alternative. It’s all about applying the right products to the right places (and, crucially, not the wrong ones).
