As households struggle with the continued cost of living crisis families are looking for alternative ways to try and save money. With many people now facing the almost impossible choice of food or heat this winter, trying to find cheaper alternatives in your food shop could be one place to save on skyrocketing monthly bills.
Well known budget supermarkets Aldi and Lidl have been the main options for families trying to save a little on their food bill for years, but now Bristol is offering another alternative, Heron Foods.
Heron Foods originally started as a butchers before changing its name and opening its first Heron Frozen Foods store in 1979. In 2017, B&M took over the supermarket and now there are 250 stores across the country.