
When you have curly hair, as I do, it can be tricky to find your ideal routine. It takes a lot of trial and error to cocktail your perfect product lineup, but arguably, the most important one in the mix is shampoo. It needs to clean hair without affecting the curl pattern, or leaving it looking dry, heavy or limp.
For people with straight, unproblematic hair, I imagine finding the best shampoo is a positively delightful experience. This one smells nice. This one’s on offer. I like this packaging. Imagine! For me, as someone with frizz-prone, naturally quite thirsty curls, finding the perfect shampoo has been a bit of a journey.