When Dyson announced plans to expand into haircare back in 2012, I – like the rest of the world – was confused by how a vacuum cleaner brand could possibly start developing hair tools. But then the AirWrap came out and it all started to make sense.
Shark, another vacuum cleaner brand, brought out its own hair styling line-up in 2021, and more recently in 2024, Gtech joined the party with its own haircare line, by launching its own hair dryer and hair straighteners. But how does Gtech measure up to the competition?
