The scene in Aldi’s middle aisle on Sunday morning was unlike any other. The return of the hugely popular heated airer had been hotly anticipated - particularly with claims to help keep rising energy bills low - but I hadn’t expected it to be quite so sought after at my local branch.
Arriving 10 minutes before the store opened, it appears shoppers had been allowed in for ‘browsing’ at 9.30am, rather than the usual 10am, and the aisles were packed with people hurrying to scoop up one of the energy-saving devices.
When we found the palette on which they had been, there were two left - one we picked up, and another left for a shopper who would swoop it up and sell it out before the tills have even scanned their first item.
