YETI is no stranger to backpacks. The brand already has a slew of everyday and travel bags catering to a variety of use cases. However, the new Ranchero line marks a fresh take on YETI’s luggage and day packs, signalling its move into the urban professional and commuter rucksack category.
I’ve been testing the larger 27L version of the Ranchero for a few weeks, and I’m low-key obsessed with it. This bag goes way too hard when it comes to build quality and materials – it feels almost indestructible. It’s a bit over the top for a commuter backpack, but that’s hardly surprising from YETI, a brand that prides itself on making bear-proof cool boxes.
