I’ve hovered over the sign-up button for YouTube Premium many times. While I subscribe to several of the best streaming services, YouTube is the video-viewing platform I use most, and by some distance. I watch YouTube pretty much all day long, whether I’m in the gym, in bed or just as background noise while working from home (Shout out to Asthenic for their brilliant Synthwave playlists, which always score my working day).
However, despite being a heavy YouTube user and even a YouTuber myself in my teenage years (I wisely deleted my terrible DVD unboxing videos long ago, so don’t go looking for them), I’ve never been tipped over the edge to sign up for Premium. That was until a couple of weeks back, when, during a late-night watching session, and after more than a few pints of Guinness, I got so frustrated with frequent mid-roll ads in a video I was enjoying, I decided, screw it, I’m signing up for a free trial.
