We’re only halfway through The Voice Season 28, and already it’s been such an emotional rollercoaster. From a surprise marriage proposal to Reba McEntire breaking down over the death of her stepson Brandon Blackstock, these superstars have bonded through the highs and lows. It turns out Snoop Dogg has been a big part of fostering that family atmosphere, and I love that he initiated a pre-show ritual for all of The Voice coaches.
The Knockout round is underway on the 2025 TV schedule, and it’s pretty obvious how important the familial side of The Voice is to the rapper. He regularly refers to his team as his “family,” and calls individual members “niece” and “nephew.” Snoop Dogg told NBC that relationship-building is the most important part of the experience, saying:
