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Marie Claire
Marie Claire
Lifestyle
Penny Goldstone

I'm a fashion editor who can't stop wearing this ethical Australian label

Faithfull the Brand.

I've made no secret of my love of Australian fashion brands, and one I always go back to, summer after summer, is Faithfull the Brand. I have some designs in my wardrobe that date back to when I first started at Marie Claire years ago, a true testament to their lasting power.

Not only do Faithfull, created by Sarah-Jane Abrahams and Helle Them-Enger, create timeless as well as more trend-led pieces, they focus on quality, the foundation of any capsule wardrobe. Each piece is designed, sourced and produced in Bali, and Faithfull are a certified B Corporation, thanks to their ethical business practices.

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