From solo travel to dining alone, people have increasingly been embracing social activities by themselves in the years since the pandemic – even in the ultra-social contexts of live music and club culture.
A recent survey by Ticketmaster found that the number of people who have attended either a weekend or day festival by themselves has risen from 8% in 2019 to 29% this year. Reading and Leeds festival introduced a campsite area for solo attendees this year, joining Download’s longstanding “lone wolf” area, and there are a growing number of social media pages such as London Solo Ravers, and WhatsApp groups such as Untitled Rave Community Project, for people venturing to nightclubs alone.
