From the skinny, overplucked look from the 90s, to Cara Delevigne-inspired bushy brows in the 2010s - who knew the facial hair that tops our lids would become such a major part of beauty trends over the years?
In 2023, there’s been talk of bleached brows - made popular by Kim Kardashian and Lady Gaga - as well as the new Gen Z ‘straight’ brow. But there’s a general consensus that low maintenance brows are the new ‘in’ thing, with many opting for lamination treatments, or the more affordable, but more laborious choice of brow gels.
Up until recently, I had always used a £2.50 Natural Collection ‘dark brown’ brow gel from Boots - but when I saw REFY’s new 12-hour brow tint blowing up on TikTok, I knew I’d have to give it a go.
