I'll be honest, when the fashionistas of Brooklyn started snagging all the Carhartts they could get their hands on, I sighed and rolled my eyes. It was very similar to how I roll my eyes whenever my little brother says, "I'll help!" with any manual labor. He's just not built for it, and Carhartt is built for people just needing stuff to work and work whenever.
Downtown Brooklyn might get cold in the winter, but tough-as-nails waxed canvas jackets are probably unnecessary when you're off getting a nice biscotti for breakfast or rolling to the local bodega for a bacon, egg, and cheese. But this is how fashion works, right? It's the same vein as Alpinestars' rise with Balenciaga. I'm not sure it works, but I'm also someone who buys stuff to do stuff with.
I do own a pair of Jordans, though.