Let me take you down memory lane, back to Overwatch Apex Season 2 in 2017. Specifically, to the match between AF Blue vs. Cloud9. It was first to three over five possible maps, and despite dominating most of their team fights, Cloud9 lost. Badly.
Two of their three losses were due to repeatedly pulling a 'C9' (short for Cloud9), a phrase that was coined by a whole generation of Overwatch players after this very match. Somehow, the team forgot to capture the objective twice when fighting on Lijang Tower, and then made a similar mistake on Volskaya during the attack phase. Despite happening almost eight years ago, the phrase "C9" has become a regularly used term in Overwatch, and we're seeing it take root in Marvel Rivals, too, much to one of the team members' dismay (via Polygon).
