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The Guardian - UK
The Guardian - UK
Entertainment
Amelia Tait

‘I can pay my council tax!’: the ever-shrinking world of TV prize money

‘I could go into shops and not even have to look at the price tag' … Anthony Hutton who won Big Brother in 2005.
‘I could go into shops and not even have to look at the price tag' … Anthony Hutton who won Big Brother in 2005. Photograph: Stuart Atkins/Rex Features

When Anthony Hutton won the sixth series of Big Brother in 2005, he could “go into shops and not even have to look at the price tag”. Hutton, now a 41-year-old barber and mental health advocate based in Darlington, spent his £50,000 prize lavishly. By combining it with earnings from magazine photoshoots, he was able to buy a Range Rover, take a trip to Las Vegas and buy some property. He even bought his aunt a holiday to Disney World. “I drove to the Monaco Grand Prix in a Lamborghini,” he recalls. “Previously, the most extravagant place I’d been to was Magaluf.”

When 26-year-old Jordan Sangha won the latest series of Big Brother in November, a look of contentment washed over his face. “I can pay my council tax,” he grinned.

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