Iceland is one of the country's most popular supermarkets, with thousands of customers regularly making their way to the groceries store to do their weekly shop.
With an emphasis on the sale of frozen foods, the supermarket has a wide range of meals and products to fill your freezer with, from baked goods and desserts to ready meals and other household essentials.
But despite its plethora of frozen goods, the chain often isn't included when comparison sites put British supermarkets head to head, even though the store does also stock a variety of fresh food, homeware items, toiletries and pet supplies.