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Motor1
Motor1
Business
Anthony Alaniz

Hyundai's Best-Selling SUV Got A Major Price Cut

Hyundai is making the Tucson hybrid a bit more affordable for 2026. The automaker is introducing two new front-wheel-drive variants of the crossover that are $1,500 cheaper than their all-wheel-drive counterparts, making the crossover one of the cheapest hybrids in its segment.

The introduction of the 2026 Tucson Hybrid SE FWD lowers the hybrid's starting price to $32,550, making it slightly more expensive than the Kia Sportage Hybrid. The Tucson Hybrid also now undercuts the 2026 Toyota RAV4, which comes standard as a front-wheel-drive hybrid.

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