No, Hyundai hasn't decided to chase the dust in search of glory. At least not yet, anyway. What you're looking at here is a rendered version of what could happen, however, if Hyundai ever wanted to get serious about desert racing.
This magnificently modified Hyundai Santa Fe comes courtesy of a design collab between the automaker and designer Khyzyl Saleem. You might know him better as the_kyza on Instagram, and there's a good chance you've seen his work before.