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The Texas Tribune
The Texas Tribune
National
By Eleanor Klibanoff

How “wildly successful” anti-trans ads fired up Texas voters for Republicans

People line the railing on all three levels of the outdoor rotunda of the state Capitol in Austin, and wave signs during the "Fight for our Lives" rally in opposition of anti-LGBTQ bills on March 27, 2023.
People wave signs, lining the railing on all three levels of the outdoor rotunda of the state Capitol in Austin during the "Fight for our Lives" rally in opposition of anti-LGBTQ bills on March 27, 2023. (Credit: Evan L'Roy/The Texas Tribune)

In the final weeks of a heated reelection campaign, Texas Sen. Ted Cruz released a television ad with a simple message — “Boys and girls: They’re different.”

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