With at least 18.4 million people subscribed to Netflix in the UK, masses of Britons are tuning in to watch the worlds most popular TV shows every single day. Whilst our eyes are glued to our screens during moments of escapism, our decisions are being influenced by what we are seeing.
From the language we use to the clothes that we wear, we are noticing the make-believe world we watch on TV being mirrored in our day-to-day lives. Social media users are increasingly searching for fashion trends featured in popular TV shows like Euphoria on Sky and Netflix's Bridgerton.
With searches like ‘Euphoria outfits inspo’ increasing by 929% over the last 12 months, it’s clear to see that the everyday clothing choices we make are being inspired by the TV shows we watch.
