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It's expensive to replace employees, especially when a company is looking to scale. By some estimates, losing an employee can cost a business up to two times that worker's salary, making employee retention a critical focus for companies in growth mode. In the newly released book The Experience Mindset: Changing the Way You Think About Growth, Salesforce’s global customer growth and innovation evangelist, Tiffani Bova, argues that many companies have placed employee experience on the back burner as they chase the attention and loyalty of customers. As a result, employers fail to properly assess why people leave or stay, leading to higher turnover.
