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Sport

Joanna Guelas and Roger Vaughan

How the AFL stumbled, rebooted in key grassroots battle

AFL Andrew Dillon Giants Israel Folau Dean Lewins Kieren Briggs Tom Harley Sydney

The AFL has come a long way since Israel Folau was the face of its western Sydney expansion. (Paul Miller/AAP PHOTOS)

How do you get western Sydney to fall in love with Australian rules football?

It's the question the AFL has been asking since former chief executive Andrew Demetriou laid the groundwork for the GWS Giants in 2005 and headhunted Israel Folau.

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