
Princess Kate fights for the causes she believes in, and her dedication isn't going unnoticed. For a long time, the Princess of Wales has been focusing on causes related to wellbeing in children's early years — which includes the wellbeing of their parents, too. As part of this work, Kate started the Royal Foundation Centre for Early Childhood, which launched the Shaping Us campaign in January 2023.
Shortly afterwards, the Princess launched the Business Taskforce for Early Childhood, which calls on companies to support their employees who are new parents. The task force has been a resounding success, with one of its most tangible achievements being Deloitte UK's decision to instate 26 weeks of fully-paid paternity leave to match their maternity leave policy. The Dad Shift, a charity which campaigns for equal parenting leave for fathers, is excited about the news as they continue their work to improve the UK's current requirement of just two weeks' paid paternity leave.