How Income-Focused Investors Should Use Lululemon’s Unusual Options Activity to Play Q4 2024 Earnings Report

After today's close, lifestyle apparel and footwear retailer Lululemon (LULU) reports its Q4 2024 results. The tariff wars continue to heat up, and investors worry about businesses that import significant inventory outside the U.S. 

Undoubtedly, there are two camps here. Those who believe you should wait until the cat is out of the bag and results are public knowledge, and those who think it’s better to strike before the results are out to generate a quick gain from positive or negative results.