Leanne Brown was burned out. It was 2016, and Good and Cheap, the cookbook she had created for people on food stamps two years earlier, remained a mega-viral smash online, where it was distributed as a free PDF.
She’d given a talk at Google, been interviewed by PBS and the BBC, and made Forbes’ “30 Under 30” list for food and wine. Though the print version had been online for some time, the Canadian-born Brown found a traditional publishing house willing to do a print run of Good and Cheap.
