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The Conversation
The Conversation
Tom Lyon, Professor of Sustainable Science, Technology and Commerce and Business Economics, University of Michigan

How corporations use greenwashing to convince you they are battling climate change

SciLine the University of Michigan Environment
Consumers must do their homework before determining whether a company is actually green. Victor de Schwanberg/Science Photo Library via Getty Images

Many corporations claim their products are “green-friendly.” But how do you know if what they’re selling is truly eco-safe? SciLine interviewed Thomas Lyon, professor of sustainable science, technology and commerce at the University of Michigan, on how to buy environmentally sustainable products, whether carbon credits actually work and the prevalence of greenwashing.

Dr. Thomas Lyon discusses the impact of corporate sustainability initiatives.
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