As a Tampa name, image and likeness agent, Jake O’Donnell has followed the multimillion-dollar dispute involving former Florida Gators recruit Jaden Rashada from afar. He has heard the rumblings about how a deal between the blue-chip quarterback and a third party cost a power program its prized prospect.
“It looks like it’s a learning moment for college athletics as a whole,” said O’Donnell, founder of EAMG Sports marketing company.
So what are the lessons to be learned? What can be done to prevent a mess like this from happening again?