The Oxford University Press has named 'brain rot' as its Word of the Year. The selection of the Word of the Year is done on the basis of public voting, in which more than 37,000 people had participated this year.
"Our language experts created a shortlist of six words to reflect the moods and conversations that have helped shape the past year. After two weeks of public voting and widespread conversation, our experts came together to consider the public’s input, voting results, and our language data, before declaring ‘brain rot’ as the definitive Word of the Year for 2024," the official statement said.