ATLANTA — A rented house in an expensive Atlanta neighborhood meant for TikTok creators that sat largely unused. A pop-up shop and “swag truck” that baffled some staffers. And then sharp cuts to TV airtime and employee benefits at a crucial moment in the campaign.
Stacey Abrams raised more than $103 million for her failed rematch this year against Gov. Brian Kemp, a record-setting haul for a Georgia gubernatorial race that allowed her to experiment with unconventional ways to promote her candidacy.
But her campaign’s expenditures have come under sharper scrutiny as new details emerge about the tight cash crunch she faced before her nearly 8-point November defeat to Kemp.