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The Economic Times
The Economic Times
National
Trending Desk

How a trip to Bali inspired this engineer couple to quit corporate life and build a Rs 18 Lakh per month sustainable fashion brand

It was the winter of 2017 when engineers Mohit Ahluwalia and Jagjyot Kaur took a well-deserved vacation to Bali. They expected a relaxing getaway, but they returned to India with an entirely new vision for their lives.

While exploring Balinese markets, the couple noticed something surprising: Indian-made block-printed fabrics were highly revered and sold at premium prices.

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