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Fortune
Fortune
Alena Botros

Housing market slump gives homebuilders no choice but to offer aggressive mortgage rate buydowns

(Credit: Jane Tyska/Digital First Media/East Bay Times via Getty Images)

The second half of 2022 saw the red-hot U.S. housing market thrust into an abrupt—and sharp— slowdown. That’ll happen when mortgage rates spike from 3% to 6% just after U.S. home prices skyrocketed over 40% during the Pandemic Housing Boom.

Unlike existing home sellers who can just wait out the storm, U.S. homebuilders—who have a historic number of units in their backlog—have no choice but to sweeten the deal for new buyers in 2023. Their incentive of choice? Aggressive mortgage rate buydowns. 

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