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RideApart

Honda Wants To Fully Eliminate Traffic Accidents, But Is That Even Possible?

Hands up if you've ever been involved in a crash before. I certainly have, and I'm pretty sure that most people reading this have been in at least one, no matter how minor. It doesn't matter if you were or weren't driving (or riding), or even if you weren't in or on a motorized vehicle of some kind.

Crashes, of all kinds, suck. And they affect lots of people every single day, both directly and indirectly. 

All the way back in 2021, Honda began speaking publicly about its plans to first halve traffic fatalities by 2030, and then bring the number to zero (!) by 2050. Even then, it was difficult not to look at these pronouncements with somewhat raised eyebrows. Not because it's not an admirable goal. I mean, surely, it is; most people, regardless of anything else we might disagree on, can probably agree that fewer or no traffic fatalities would be a nice world to live in. A world we'd want to live in, even.

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