Ranching is tough work. Anyone who's ever worked on a farm, ranch, or in any trade that requires crack-of-dawn-to-dusk hours of operation will attest to that. And that workload exponentially increases when you get to larger and larger parcels of land. It's more ground to cover, more work to do, more fences to maintain, and more animals to keep track of.
6666 Ranch in Texas, one of the most well-known in the state, and one known for its quarter horses and cattle—and that it's owned by 'Yellowstone' creator Taylor Sheridan—is approximately 260,000 acres large. That's a little more than 1/3 of the total acreage of Rhode Island. All that land, all those animals, all that breadth of work requires some tools to keep things running. Vehicles to get jobs done.
And just recently, 6666 Ranch stated it's partnered with Honda Powersports on securing the right tools for the job, including the brand's ATVs and UTVs. Honda even got the Taylor Sheridan seal of approval, too.



"Honda Powersports & Products and 6666 Ranch proudly announce a landmark partnership, uniting two icons in their respective realms, each defined by hard work, durability and an uncompromising commitment to doing things the right way," starts the release, adding, "As the Official Powersports Partner of 6666 Ranch, Honda brings its trusted Pioneer, ATV and power-equipment products to a legendary ranch that has embodied the spirit of real work for over one and a half centuries."
The company says it will provide 6666 Ranch, which it notes is pronounced "Four-Sixes," with a host of powersports and power tools for the coming three years, which will "support daily operations at 6666 Ranch, including transportation across ranch property, fence inspection and maintenance, and support for cattle and horse operations in challenging conditions."
As mentioned earlier, 6666 Ranch is known for its Angus cattle and its champion quarter horse program. Being a lover of a good steak, as well as a fast horse, I'm all about this partnership. And, honestly, I'd have a hard time deciding whether to take one of the Hondas to do the work or use one of the horses. I might lean toward the horses, myself. Sorry, Honda.
"At the Four Sixes, we don't partner with brands unless they earn it," said Taylor Sheridan in the release, adding, "Honda builds equipment that works the way a working ranch demands: reliable, durable and built without shortcuts. That shared respect for real work and doing things the right way makes this partnership a natural fit."