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RideApart
RideApart
Sport
Enrico Punsalang

Honda Has Big Plans For Electric, Entry-Level Segment In India For 2023

One of India's leading two-wheeler manufacturers, Honda Motorcycle and Scooter India (HMSI), has planned a number of new launches across a variety of categories to strengthen its grip on the domestic market as semiconductor availability keeps getting better. A motorcycle in the entry-level price range is one of the brand's next offerings. The Japanese behemoth intends to use this to challenge Hero MotoCorp's hegemony as the market leader for domestic two-wheelers.

Honda will unveil new motorcycles in the 160cc and 300-350cc classes as well as a brand-new 125cc scooter. These will take place throughout the course of the following year, according to a senior corporate executive. Atsushi Ogata, president, managing director, and CEO of HMSI, stated in a report by The Financial Express: "We are in the developmental stage with regards to the low-end motorcycle. We have to meet the new emission regulations for the next financial year. In the upper middle segment, we will have one in the 160cc segment. And we will also have a 125-scooter next year. Next year, we will also introduce a new model in the 300-350cc category.”

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