Creative Artists Agency (CAA) has called on Mark Zuckerberg led Meta to make major changes to its new AI image generation tool, Muse Image, arguing that creators and public figures should have more control over how their likenesses are used.
The agency, which represents major Hollywood names including Zoe Saldaña, Tom Cruise, Charlize Theron and Dhar Mann, criticised the way the tool allows users to create AI-generated images using content from public Instagram accounts.