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Fortune
Fortune
Nicholas Gordon

HK may need 2 years for a full tourism recovery, predicts aiport head

(Credit: Lam Yik—Bloomberg via Getty Images)

Hong Kong’s offer of free flights won’t be enough to immediately revive the city’s tourism sector after years of COVID restrictions, the head of the city’s airport predicted on Sunday.

Last week, the semi-autonomous Chinese city announced its “Hello, Hong Kong” campaign: a series of events and incentives meant to attract visitors back to the city after the government rolled back almost all of its travel restrictions earlier this year. The centerpiece of the campaign: 500,000 free airplane tickets for potential visitors to be distributed from March onwards.

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