Tide, UK’s business management platform for SMEs, has revealed new hiring insights showing how scaling companies is as much a talent challenge as it is a technology one — with the quality of hiring decisions emerging as a critical driver of growth.
As Tide grows its platform to over 1.8 million small businesses, its FY 2025–26 data shows what it takes to build strong teams at scale. The company hired over 1,280 employees, with an average time to hire of just over 55 days, climbing to 80 days for critical roles across product, technology, and operations.