Pitlochry-based Ewan McIlwraith and Sandy Fraser from Rannoch are setting up a whisky lounge at Blair Horse Trials - before holding a whisky appreciation festival in Perth and a wider spirit festival in Dunkeld.
The dram promoters are very familiar with hosting whisky festivals, having previously run a popular event last year at Castle Menzies near Aberfeldy and during lockdown, the first online tasting festival.
Sandy said: “Our story goes back to late 2019 when we were called Highland Perthshire Whisky Festival and our dream of hosting the first whisky festival of its kind in Highland Perthshire was about to become a reality.