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Benzinga
Benzinga
Business
Nina Zdinjak

High Tide Reaches 420K Cabana Club Members, Will Award Random Member With A Car On 4/20

Retail-focused cannabis company High Tide Inc. (NASDAQ:HITI) (TSXV:HITI) (FSE:2LYA) revealed Wednesday that its Cabana Club loyalty program has recently surpassed the milestone of 420,000 members.

This milestone represents Cabana Club membership growth of 71% since the company launched its discount club model on Oct. 20, 2021. As a celebration of this achievement, High Tide will be awarding an exclusive prize package to a randomly-selected member of the Cabana Club on April 20. The prize package will consist of a car valued at approximately $42,000, or a cash equivalent, as well as an all-expenses paid roundtrip flight to Calgary and dinner with Raj Grover, the company’s president and chief executive officer.

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